A headline goal for the Scottish economy is to increase our international exports
This ebook is intended as a support guide for how to help Scottish companies take on and succeed at this challenge, covering:
- International export best practices and resources – Mastering the practicalities of shipping your products internationally in a new Brexit world.
- Developing a competitive advantage strategy – Understanding your global competitive landscape and how to position your products and services in superior segments.
- Digital Business – How to build a technology platform capable of supporting that competitive advantage position and accelerating international sales.
This ebook is under development. Join in the forum to suggest ideas for topics to cover and articles you might like to submit for inclusion.
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